In 2015, we brought #MBSocialCar into being in collaboration with Mercedes-Benz. We maintain a pool of current Mercedes-Benz vehicles on an ongoing basis. With this, we give bloggers, influencers, and photographers the possibility of creating user-generated content for their own platforms but also for the global channels of Mercedes-Benz.
Services: briefing, concept, creation, community management, community events, vehicle handling, business partnering, content provision, monitoring.
Customer: Daimler AG, Stuttgart